XOA
A Vietnamese handkerchief brand made from natural fibers such as cotton, silk, modal, bamboo and soybean. XOA is inspired by the pronunciation "XOA" in the word "mouchoir" (French), and "XOA" means to touch lightly and steadily on a surface, specifically talking about using a handkerchief to pounce on the surface of our skin.
XOA aims to meet the needs of people and build habits of using hand towels, aiming to limit the risks when using unsafe sanitary towel products on the market. Brings a friendly brand spirit, wanting people to trust and use the product and protect their health.
The letter X is represented by curves, creating the feeling of a tree (naturalness)
and the softness of the scarf.
The brand's mascot is designed based on the inspiration of a water drop and a scarf, representing the softness, coolness, and friendliness of the brand.
The packaging uses "die-cutting" technology,
allowing people to experience the material before buying the product.
